Buying online should and MUST be cheaper anyway

Buying online should and MUST be cheaper than buying off-line - in economic crisis and normal times. Online shops have not as much stuff to pay as the off line shops. Hosting is up to 50 dollar per year compare to shop rent. No electricity or mortgage. No money to spend on paper for the receipt or wahatever - it's all electronic and travle in the digital world apart from the delivery which is around 10 pound. Sound a lot but consider the time you would waste on the traffic and tio commute to the shop, the fuel you will need for the trip or the bus/train ticket - than you will see that that 10 quid are not a lot of money. Especially if you live in subburbia where are not such a great shops with great deals as they are in big cities.